{"id":792,"date":"2022-04-27T10:15:30","date_gmt":"2022-04-27T15:15:30","guid":{"rendered":"https:\/\/blogs.uninter.edu.mx\/DTIP\/?p=792"},"modified":"2022-06-03T13:11:25","modified_gmt":"2022-06-03T18:11:25","slug":"branding-basico-para-una-marca","status":"publish","type":"post","link":"https:\/\/blogs.uninter.edu.mx\/DTIP\/index.php\/2022\/04\/27\/branding-basico-para-una-marca\/","title":{"rendered":"\u00bfQu\u00e9 deber\u00eda contener un Branding b\u00e1sico?"},"content":{"rendered":"\n

Contenido de la imagen visual o branding de una marca<\/strong><\/h2>\n\n\n\n

\u00bfAlguna vez has pensado en crear la Branding de una marca? O te gustar\u00eda hacerlo, pero no sabes que debe contener y que tanto puedes desarrollar para un paquete base para tu cliente.<\/p>\n\n\n\n

Hoy te dejamos esta peque\u00f1a gu\u00eda de que puedes incluirle a tu cliente en su proyecto.<\/p>\n\n\n\n

1.- Se Claro<\/strong><\/p>\n\n\n\n

Trata de siempre estar en contacto con tu cliente y tener facilidad de comunicaci\u00f3n con \u00e9l<\/p>\n\n\n\n

Necesitaras adentrarte a la marca para poder representarla bien al crear el branding, en este caso no queremos confusiones y que en alg\u00fan momento pida m\u00e1s de lo que ya acordaron, de ser necesario entrega un formato escrito donde t\u00fa, escribas claro que planeas entregarle (formatos, editables y papeler\u00eda). As\u00ed si llega a pedir algo m\u00e1s podr\u00e1s justificar tu cambio de precio al mostrarle este documento.<\/p>\n\n\n\n

\"Imagen<\/figure>
\n

Esto te deja tambi\u00e9n a ti ya una check list de los pendientes que debes entregarle. <\/strong><\/p>\n<\/div><\/div>\n\n\n\n

2.- Piezas clave que puedes incluir<\/strong><\/p>\n\n\n\n

\"Imagen<\/figure>
\n

Inicia siempre mostrando en logo<\/strong> principal, la forma de presentarlo es tu elecci\u00f3n, puedes hacerlo creando una composici\u00f3n o solo colocarlo de base.<\/strong><\/p>\n\n\n\n

mira este ejemplo de esta dise\u00f1adora<\/strong>.<\/p>\n<\/div><\/div>\n\n\n\n

\"Imagen<\/figure>
\n

Muestra siempre a tu cliente formas de aplicaci\u00f3n de lo creaste, esto motiva al cliente y le brinda ideas de uso, que puede crear a futuro, adem\u00e1s que brinda al cliente un despeje de lo que hiciste.<\/strong><\/p>\n\n\n\n

Mira estos ejemplos de c\u00f3mo puedes presentarlo<\/strong><\/p>\n<\/div><\/div>\n\n\n\n

\"Imagen<\/figure>
\n

Siempre busca inspirar al cliente y simplificar lo que hiciste, ya que un logo que a futuro es identificable para el p\u00fablico de la marca, podr\u00e1 explotarse de estas formas para futuros proyectos<\/strong>.<\/p>\n\n\n\n

mira esta forma de aplicarlo<\/strong>.<\/p>\n<\/div><\/div>\n\n\n\n

\"Imagen<\/figure>
\n

Las ilustraciones son elementos gr\u00e1ficos simples, pero identificables, que permiten usarlos para diferentes actividades que realiza la marca en redes o impresos.<\/strong><\/p>\n\n\n\n

Siempre deben ser representativos totalmente de lo que trate la marca<\/strong><\/p>\n<\/div><\/div>\n\n\n\n

\"Imagen<\/figure>
\n

Cuando decimos segundo, es una<\/strong> simplificaci\u00f3n de lo que ya creaste, como un Isotipo o isologo, que puede explotarse en mas cosas que quiera implantar la marca.<\/strong><\/p>\n<\/div><\/div>\n\n\n\n

\"Imagen<\/figure>
\n

Te recomendamos a\u00f1adirlo en la primera composici\u00f3n junto con el logo, pero sino puedes implementarlo directamente en una composici\u00f3n aparte.<\/strong> <\/p>\n<\/div><\/div>\n\n\n\n

\"Imagen<\/figure>
\n

Esto incluye hoja membretada, tarjetas de presentaci\u00f3n de ser posible presentadas en un Mockus y un folleto igual en mockup.<\/strong> <\/p>\n<\/div><\/div>\n\n\n\n

No olvides que todo esto es para explorar tu imaginaci\u00f3n y presentarle posibles aplicaciones a tu cliente, t\u00fa puedes armar, cambiar o agregar, lo que tu desees y crear tus propios paquetes.<\/p>\n\n\n\n

\u00a1Espero que te sirva y puedas usar cada consejo en tus proyectos!<\/p>\n\n\n\n

\u00a1Te dejo aqu\u00ed el perfil de la chica creadora de todo este contenido de branding! @marquis_media<\/a><\/em><\/strong><\/p>\n\n\n\n

\"Logo<\/a><\/figure><\/div>\n\n\n\n
\"Logo<\/a><\/figure><\/div>\n","protected":false},"excerpt":{"rendered":"

Contenido de la imagen visual o branding de una marca \u00bfAlguna vez has pensado en crear la Branding de una marca? O te gustar\u00eda hacerlo, pero no sabes que debe contener y que tanto puedes desarrollar para un paquete base para tu cliente. Hoy te dejamos esta peque\u00f1a gu\u00eda de que puedes incluirle a tu…<\/p>\n","protected":false},"author":2,"featured_media":916,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[80,1],"tags":[],"class_list":["post-792","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-diseno","category-sin-categoria"],"yoast_head":"\r\n\u00bfQu\u00e9 deber\u00eda contener un Branding b\u00e1sico? - DTIP<\/title>\r\n<meta name=\"description\" content=\"\u00bfCrear el Branding para una marca? hoy te mostramos que puedes desarrollar para un paquete base para tu cliente\" \/>\r\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\r\n<link rel=\"canonical\" href=\"https:\/\/blogs.uninter.edu.mx\/DTIP\/index.php\/2022\/04\/27\/branding-basico-para-una-marca\/\" \/>\r\n<meta property=\"og:locale\" content=\"es_MX\" \/>\r\n<meta property=\"og:type\" content=\"article\" \/>\r\n<meta property=\"og:title\" content=\"\u00bfQu\u00e9 deber\u00eda contener un Branding b\u00e1sico? 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