{"id":707,"date":"2020-03-22T13:30:09","date_gmt":"2020-03-22T19:30:09","guid":{"rendered":"https:\/\/blogs.uninter.edu.mx\/ENDECS\/?p=707"},"modified":"2023-07-08T13:26:09","modified_gmt":"2023-07-08T18:26:09","slug":"plan-de-negocios-de-la-lic-karen-lissete-salmeron-alarcon","status":"publish","type":"post","link":"https:\/\/blogs.uninter.edu.mx\/ENDECS\/index.php\/2020\/03\/22\/plan-de-negocios-de-la-lic-karen-lissete-salmeron-alarcon\/","title":{"rendered":"La comercializaci\u00f3n del licor de Jamaica \u201croselle\u201d en la ciudad de Chilpancingo Guerrero"},"content":{"rendered":"\n

Plan de Negocios<\/h2>\n\n\n\n

Con el presente plan de negocios se resume que en M\u00e9xico existen diferentes oportunidades de negocios; debido a la gran cantidad de productos naturales que produce el pa\u00eds.<\/p>\n\n\n\n

El Plan de negocios fue presentada por la LIC. KAREN LISSETE SALMER\u00d3N ALARC\u00d3N para obtener el grado de Maestro<\/strong> en Administraci\u00f3n con especialidad en negocios internacionales.<\/a><\/p>\n\n\n\n

El consumo de bebidas alcoh\u00f3licas se ha dado en la humanidad en culturas ubicadas en diferentes sitios geogr\u00e1ficos y a lo largo del eje del tiempo;  incluyendo grupos de todos los continentes desde antes de las conquistas interculturales. Aunque los procesos de fabricaci\u00f3n de estas bebidas han evolucionado tecnol\u00f3gicamente; el principio bajo el cual inciden en el comportamiento de las personas y la funci\u00f3n que cumplen siguen siendo m\u00e1s o menos los mismos.<\/p>\n\n\n\n

En el Estado de Guerrero, existe una variedad de flores y frutos suficientes que pueden ser aprovechados en la elaboraci\u00f3n de diversos productos de consumo. Con el objeto de enriquecer y preservar la cultura como pueblo, surge la  necesidad de encontrar un nuevo mercado para el licor que se produce en la Costa Chica del Estado de Guerrero. <\/p>\n\n\n\n

La utilizaci\u00f3n de la jamaica como materia prima se debe a que pesar de ser un producto perecedero, su ciclo de vida es m\u00e1s largo que otros productos naturales y por lo tanto una vez seca solo requiere almacenamiento en un lugar fresco y seco.<\/p>\n\n\n\n

M\u00e9xico ocupa el s\u00e9ptimo lugar a nivel mundial en producci\u00f3n de la flor de jamaica; y el Estado de Guerrero el primer lugar en producci\u00f3n a nivel nacional debido a sus condiciones clim\u00e1ticas, otro motivo m\u00e1s para aprovechar  esta flor<\/p>\n\n\n\n

Adem\u00e1s contiene grandes propiedades ben\u00e9ficas para la salud como por ejemplo; <\/em>Las infusiones de las hojas o c\u00e1lices son considerados como diur\u00e9tico, choleretic, febr\u00edfugo e hipotensor, disminuyendo la viscosidad de la sangre y estimulando la peristalsis tambi\u00e9n es \u00fatil para bajar de peso y para controlar el grado de colesterol en las personas.<\/p>\n\n\n\n

Si quieres seguir leyendo, ingresa al siguiente link <\/strong> <\/p>\n\n\n\n

Descarga aqu\u00ed<\/strong><\/a><\/div>\n\n\n\n
M\u00e1s de la ENDECS<\/strong><\/a><\/div>\n\n\n\n
Otras publicaciones<\/strong><\/a><\/div>\n\n\n\n
\"Escuela<\/a>
ENDECS<\/a><\/figcaption><\/figure>\n","protected":false},"excerpt":{"rendered":"

Plan de Negocios La comercializaci\u00f3n del licor de Jamaica \u201croselle\u201d en la ciudad de Chilpancingo Guerrero, presentada por la LIC. 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